This year, LEGO Black Friday deals are now live, including a huge sale on select sets, several free gifts and even discounted VIP reward vouchers.
It’s the busiest shopping day of the year, and according to tradition, LEGO Group’s Black Friday deals run all weekend and into CyberMonday. There are plenty of deals to take advantage of this year, from more freebies with purchase to discounts on a number of sets, so hopefully you’ve got your wish list ready in time.
Here’s a quick rundown of all the LEGO Black Friday deals this year. Click to LEGO.com to find them all, or scroll down for more information on each one.
- 10307 Eiffel Tower available now, with free 40579 Ap d’Eiffelartment
- Discount on selected sets Online and in store
- Available 30580 Santa Claus with in-store purchases over £40 / $40 / €40
- Available 40564 Winter Elves Scene with orders over £170 / $170 / €170
- Available 40563 Tribute to LEGO House with orders over £250 / $250 / €250
- 75% discount £5 / $5 / €5 VIP vouchers
- 5x VIP points on selected sets in the store
LEGO Black Friday free with purchase
A total of four different gifts with purchase are now available through LEGO.com or LEGO Stores, with all but one available for purchase online or in store. Two of them – 40564 and 40563 – were also available through LEGO VIP Weekend, but Eiffelartment’s 40579 Ap is brand new and launches alongside 10307 Eiffel Tower. They are available until the dates below or while stocks last.
LEGO Black Friday giveaway with purchase | Eligible expenses | Offer period | Availability |
---|---|---|---|
30580 Santa Claus | £40 / $40 / €40 | 25 to 28 November | LEGO Stores only |
40564 Winter Elves Scene | £170 / $170 / €170 | 25 to 28 November | LEGO.com and LEGO Stores |
40563 Tribute to LEGO House | £250 / $250 / €250 | 25 to 27 November | LEGO.com and LEGO Stores |
40579 Ap d’Eiffelartment | 10307 Eiffel Tower | 25 to 28 November | LEGO.com and LEGO Stores |
LEGO Black Friday 10307 Eiffel Tower
Available from today is the largest LEGO set ever – and also one of the largest and most expensive – in the 10307 Eiffel Tower. Priced at £554.99 / $629.99 / €629.99, that’s no small feat – but it will instantly qualify for all of this year’s freebies with purchase (as listed above), including the 40579 Eiffel’s Apartment, which is available exclusive with 10,001 LEGO Icons set.
LEGO Black Friday Sale
The LEGO Group has promised big savings on a number of selected sets throughout the Black Friday period. While the exact sets for sale weren’t announced in advance, you can find them all over LEGO.com. And judging by the Australian sale, there should be some pretty tempting discounts right now, especially when combined with the freebies with purchases. We’ll have a full look at this year’s LEGO Black Friday sale coming soon.
Discounted VIP Reward Vouchers

Just like last year, the LEGO Group is offering more value for money on VIP reward vouchers for Black Friday. The deal is even better this time though: a £5/$5/€5 voucher only requires 200/162.5/187.5 points to redeem, which is 75% fewer points than usual. However, the LEGO Group has not confirmed whether we will be able to redeem more coupons at the time of writing.
LEGO Black Friday VIP Reward | Points are required | Offer period |
---|---|---|
£5 / $5 / €5 VIP Voucher | 200 / 162.5 / 187.5 | 25 to 28 November |
LEGO Black Friday VIP Rewards
Three new exclusive rewards are now available in the VIP Rewards Center, where the LEGO Group is also running a sale on existing rewards. New goodies include the second Bricktober 2022 set, another retro logo key ring and a postcard and stickers to celebrate the launch of the 10307 Eiffel Tower.
LEGO Black Friday VIP Reward | Points are required | Offer period |
---|---|---|
Pirate Adventure Tour | 2,400 | 25 to 28 November |
Eiffel Tower postcards and stickers | 600 | 25 to 28 November |
1964 retro key ring | 950 | 25 to 28 November |
Selling VIP rewards | Varied | 25 to 28 November |
LEGO 5x VIP points
If you shop in store you will be able to earn 5x VIP points on the set below until the end of Monday 28th November. That equates to 25% cash back to spend on future purchases (or exclusive rewards, like those mentioned above), which is pretty tempting for those with a nearby LEGO Store – especially since more of these sets have just hit the shelves .
lego theme | lego set | Guidance price (UK/US/EU) | Regular VIP points (UK/US/EU) | 5x VIP points (UK/US/EU) |
---|---|---|---|---|
Icons | 10306 Atari 2600 | £209.99 / $239.99 / €239.99 | 1,680 / 1,560 / 1,800 | 8,400 / 7,800 / 9,000 |
Harry Potter | 76405 Pigcarts Express – Collector’s Edition | £429.99 / $499.99 / €499.99 | 3,440 / 3,250 / 3,750 | 17,200 / 16,250 / 18,750 |
Icons | 10303 Loop coaster | £344.99 / $399.99 / €399.99 | 2,760 / 2,600 / 3,000 | 13,800 / 13,000 / 15,000 |
Technical | 42143 Ferrari Daytona SP3 | £389.99 / $449.99 / €449.99 | 3,120 / 2,925 / 3,375 | 15,600 / 14,625 / 16,875 |
Icons | 10304 Chevy Camaro Z28 | £149.99 / $169.99 / €169.99 | 1,200 / 1,105 / 1,275 | 6,000 / 5,525 / 6,375 |
Marvel | 76215 Black Panther | £299.99 / $349.99 / €349.99 | 2,400 / 2,275 / 2,625 | 12,000 / 11,375 / 13,125 |
Icons | 10290 Van | £114.99 / $129.99 / €129.99 | 920/845/975 | 4,600 / 4,225 / 4,875 |
Technical | 42127 Batman – Batmobile | £89.99 / $99.99 / €99.99 | 720/650/750 | 3,600 / 3,250 / 3,750 |
Keep track of all of this year’s LEGO Black Friday deals through our dedicated page, and consider supporting the work there Brick fanatics done by doing your Black Friday shopping using our affiliate links. Thank you!