Microsoft is quietly placing ads in Windows 11 menus

Microsoft wants you to use its services and does everything to encourage you to do so. The company’s latest discovery is to place ads in the drop-down menu in Windows 11. An innovation that is still in testing but is already under fire from critics.

Credit: Microsoft

Microsoft would very much like you to use all its services, and not just Windows 11. Thus, the Redmond company puts a lot of emphasis on OneDrive or Xbox when installing the operating system, but it will go even further by doing advertising directly in the drop-down menus.

A Windows 11 user, Albacore, discovered something very interesting on a preview of the operating system. When he activates the drop-down menu on his profile, the three basic functions (Log out, Lock, Change account settings) appear, but a fourth appears. This advertises for Microsoft services.

Microsoft announces Windows 11

This new tab is associated with the brand’s software. Albacore spotted two ads. One highlights the OneDrive cloud service, while another encourages creating a Microsoft account. The Microsoft account is theoretically mandatory to use Windows 11, but there is a way to cheat and create a local account.

We can point out that these are subtle ads, but they are still ads. The question is where Microsoft will draw the red line. Will the American giant go so far as to promote third-party services, will they place them in all Windows 11 menus? The fact is that OneDrive is already offered when the operating system is installed. If the user didn’t want it, is it worth continuing to promote it?

Also Read – Windows 11 22H2: how to force install the update even on non-compatible PCs

In any case, the reaction of the users is clear in the replies to the tweet: they are not at all excited about this new “feature”. He However, it should be noted that it is only available on certain versions preview as a test. Given the negative reception of the first beta testers, Microsoft could very well choose not to include it.

As a reminder, Windows 11 was released in 2021 and is available for free to all Windows 10 users who have compatible PCs.

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